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Apple introduces a cheaper option for App Store subscriptions - TechCrunch
Overview
Apple is introducing a new App Store subscription option that lets developers offer a lower monthly price in exchange for a 12-month commitment. The change gives developers a tool to boost long-term retention and offer cheaper billing options without changing their existing monthly tiers. This shift comes as Apple balances new monetization options for developers while continuing to enforce billing and transparency rules across the App Store.
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ORGAppleORGTechCrunchORGApp StoreORGapp developers
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